Mar 19, 2026  
2025-2027 Undergraduate Catalog 
    
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2025-2027 Undergraduate Catalog
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MKTG 360 - International Marketing Credits: 3

The socio-political-legal-economic environment of international marketing operations, which may include cross-cultural consumer behavior, international marketing research, forms of regional market agreements, international product, pricing, distribution and promotion policies, multinational corporations, and world trade patterns.

Prerequisite(s): MKTG 205  or departmental permission


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