Jun 13, 2024  
2019-2021 Undergraduate Catalog 
    
2019-2021 Undergraduate Catalog [ARCHIVED CATALOG]

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ENT 336 - Product Design & Development Credits: 3


This course will examine the product-creation process (product and services) from opportunity identification to product production. Topics will include — identifying customer needs, patents and intellectual property, robust design, rapid prototyping, concept testing, product architecture and product production (or outsourcing). This is a hands-on course that relies primarily on real world application of product creation across multiple disciplines. A group project will require students to design and development of an actual product.

Prerequisite(s): MKT 305   (may be taken concurrently)



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